Over the past few years, the event industry has seen a slow, yet seismic, shift from the homogenizing of conferences and conventions to creating experiential events that spark engagement and long-lasting impact on attendees.
Over the past two or three years, the event industry has been inundated with recommendations to elevate the attendee experience and that experiential marketing is the latest and greatest key to a conference or convention’s success.
As convention-goers explore Québec City during event after hours, they will be embraced by the je-ne-sais-quoi and friendly atmosphere of each neighbourhood. We’ve put together a list of some of the most popular areas in the city as well as the vibe and key attractions you’re likely to enjoy.
As one of the most picturesque and historic cities in North America, Québec City, with its European charm and stunning architecture, is brimming with instagrammable places for conference and convention goers.